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How To Build A Winning Real Estate Brand

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[Related Articles] 7 Not So Crazy Ways To Stand Out As A Real Estate Agent How to Create a Website When You're a Brand New Agent Attract Your Ideal Client Using Niche Marketing They may teach you a lot about laws, statistics, and contracts when you are studying for the real estate exam. However, they don’t teach you how to build a real estate business and brand that can survive the test of time and thrive in the digital era of real estate. If you are like most real estate agents and brokers, you started out in this business with a million and one questions, a to-do list that is ten miles long, and a lack of direction. One of the biggest and most urgent priorities that you should have is to develop your brand. There are a lot of pitfalls you need to avoid and shortcuts that you can take to build a winning real estate brand and I’m sharing them all with you today. Why Do You Need A Real Estate Brand? Since nearly all real estate transactions in the U.S. b...
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No More Door-Knocking! What Rich Real Estate Agents Do Instead

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No More Door-Knocking! What Rich Real Estate Agents Do Instead Contrary to popular belief, door-knocking is not a smart money-making activity! There was a time when it was one of the best guerilla-style marketing tactics in the industry. There are even a few agents out there that made a killing in the 80’s and 90’s that will swear it is genius. But it isn’t the 80’s or 90’s anymore. It’s 2018 for fuck’s sake. If you want to become one of the 1% of real estate agents that actually makes more than $33K a year (the national average income of agents before taxes), you’re going to have to be smarter about how you make your money. Outbound and outdated marketing tactics like Door-knocking suck because: They require you to spend money on lists and tools like dialers They make you come off like a sleazy salesperson that wants someone’s money for nothing in return They require you to do a lot of hard work and spend a waste a ton of time They are completely untargeted/rando...
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High-Tech Ways To Market Your Listing

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[Related Articles] 3 Obvious Reasons Every Broker Needs Their Own Alexa Skill 4 Reasons Millenials Are The Most Valuable Real Estate Niche No More Door Knocking! Here's What Rich Real Estate Agents Do Instead The people have spoken; tech-savvy agents win the right to list! In a December 2017 NAR report, buyers and sellers both reported that being cutting-edge and tech-savvy was one of the top three things they most desired in a real estate agent! Being able to offer forward-thinking marketing strategies to sellers is no longer an option when it comes to getting exposure for their listings. So how do you show off your skills and get sellers to think of you as the Steve Jobs of real estate? Today, I’m sharing six modern marketing methods that will not only impress sellers but bring in the buyers. 3D Virtual Staging Gone are the days when you have to waste away the hours or spend thousands of dollars to get your listings professionally staged! I kn...
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